MAL Morpheus

The MAL Awakening: Born to Redesign. Unleash the slumbering giant. I collaborated with MAL Ideas4Good, a design studio dedicated to building libraries in under-resourced regions of South Africa, on a fashion line called Morpheus. Derived from the ancient Greek word for "Fashioner," Morpheus means form/shape, and god of slumber and dreams. Our Morpheus branding elements were inspired by this concept. A % of any profit made on these fashion pieces goes back into the MakeALibrary project. As the designer, I crafted the logo and curated social media and poster layouts and contributed illustrations that were transformed into textile pieces, including scarves, blankets, shirts, and pillows. I also worked with the team on styling of the photoshoot. The team on this project: Mike Schalit, Emma Strydom, Clinton Mitri and Savannah Whiting