MEDIOLOGY
BRAND STRATEGY | VISUAL IDENTITY | STATIONERY DESIGN | INSTALLATION CONCEPT
I was tasked to come up with new visual identity concept for Mediology, working with the talented guys over at MAL Ideas4Good. This involved reviving the 'boomerang' which I named and created the concept around. Each line that makes the boomerang stands for something that makes Mediology unique. A full logo suite was designed, along with a fun TV character (they are a media-led agency), wetransfer skins, posters, presentation layouts, letterhead designs and installation ideas based on the boomerang. This option did not make the cut, but still fun nonetheless.